You never do it just for yourself.
Directed by John Hillcoat, Nike’s “Helden” celebrates German athletes working hard on and off the pitch and track and in their communities to push society forward. “Du tust es nie nur für dich” (“You never do it just for yourself.”) is a celebration of sport’s incredible power to unite people and a call to all athletes, inspiring them to go beyond medals and trophies and to become heroes themselves.
Director: John Hillcoat
Agency: Wieden+Kennedy Amsterdam
Production Company: Serial Pictures x Somesuch
Glassworks Team:
VFX Supervisor: Kyle Obley
Lead 2D Artist: Kyle Obley
2D Artists: Maxence Peillon, Blake Huber, Alexis da Camara
Lead 3D Artist: Darren Macpherson
3D Artists: Matthijs Joor, David Goubitz, Jef Fleurkens
Executive Producer: Chris Kiser
Producer: Dave Moore